Jaguar Reveals New Logo and Next-Gen Electric Vehicle Ahead of 2026 Launch
Jaguar has unveiled a redesigned logo along with initial images of its upcoming next-gen electric vehicle. This new direction represents a significant shift for the automaker as it moves toward becoming an all-electric brand by 2026. The first EV model, with an updated Jaguar design language, is expected to launch globally, including in India, with more details to emerge in 2025. Jaguar may also consider India-based production for both domestic and export markets to expand its EV footprint.
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The British luxury car manufacturer, Jaguar, has revealed its new corporate logo and preliminary images of its first all-electric vehicle. The redesigned logo represents departure from Jaguar's traditional emblem, moving away from the iconic leaping jaguar silhouette towards a more contemporary visual language. This rebranding accompanies the company's ambitious plan to transition into a fully electric automotive by 2026.
Design and Technical Highlights
The prototype vehicle, expected to be the next-generation XF, showcases a distinctive design language. As per the teased image from the brand, the vehicle features a large front overhang and a compact rear profile. The model is also said to feature signature Jaguar design elements, including a boxy faux grille and distinctive double-barrel headlamps. Notably, the vehicle is also reported to feature door-mounted exterior rear-view mirrors.
Strategic Transformation
Jaguar's transformation involves a complete phase-out of internal combustion engine models, with the brand committing to an all-electric lineup. The first electric vehicle is anticipated to undergo gradual reveal processes throughout the upcoming months, with a comprehensive unveiling planned for 2025 and a market introduction scheduled for 2026.
The company has indicated plans for significant market expansion, including potential manufacturing operations in India. This strategy suggests that the brand should leverage domestic and international markets for its electric vehicle portfolio.
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